Gone are the days when you could stuff your website with “filler” content and get away with it. Now, Google will penalise inferior content, so content writing for e-commerce sites is given much more importance.
We’re always hearing that Google utilises over 200 ranking factors when it calculates search result listings. However, Google’s page ranking algorithm has always been surrounded by secrecy and speculation, so no one is exactly sure
Few months ago we launched our state-of-the-art Topcontent Self-Service, which allows you to request and manage content orders 24/7. Get familiar with all the benefits of using our Self-Service from here. We are constantly improving
What exactly is high-quality content? Before we move any further, let’s discuss briefly what exactly is good content. High-quality content is more than great grammar, perfect punctuation and immaculate spelling. It’s more than a well-chosen
Penalties are always bad news. Especially when they’re handed to you by Google. But, unlike sports penalties where a player is sent packing with egg on his face, the effect of a Google penalty is
The Topcontent Self-Service offers a simple and easy way to order and manage your content requests. You will receive ready articles for review immediately once they are finished, and after you have approved them, they
What do Automattic, Zapier and Toggl, among many others, all have in common with Topcontent? Their workforce is made up of remote workers. “Remote working is here to stay,” says a recent report by Buffer,
With the Topcontent Self-Service, you can place content orders, follow their order status and receive your content as soon as it’s finished by the writers. If you are not familiar with our self-service yet, check
Great news everyone! As of the first of November 2019, we are launching our highly profitable content affiliate program. You can now sign up and receive an affiliate commission on all sales you send our
Content, in its broadest sense, can be defined as any material that is used to fill a document or publication. Dive in a little deeper, and you’ll find that great content is better defined by
In our previous post, keyword guide for SEO beginners, we discussed the dos and don’ts of keyword research, how you can find the best keywords for your website and how to use them. This time
Congratulations. You are the proud owner of a streamlined webshop or a new website. Now, it’s time to start filling those pages with content. You are now faced with two choices: taking the time and
Repeating the same keyword over and over again (known as keyword stuffing) in your website content is likely to mark it out as poor quality – with some consequences. The way to go is to
Welcome to another interview from Topcontent. This time, we asked one of our clients, Dreamlead, to talk to us about their experiences from working with Topcontent. First off, can you tell us a bit about
Somebody said “Keywords Are Important” and you Googled it. Congratulations, you’ve found the right article. This is The Keyword Research Guide for SEO Beginners. What are keywords? Before we move in to any further details
In the last six years, Topcontent has expanded from a start-up offering content services to the local market, to one of the biggest web content and translation providers in Europe. A big part of the
Category descriptions are short texts used in e-commerce websites to describe a group of products. For example, a site selling pet equipment would most likely group their cat food products as dry cat food, wet
The ease of making online payments and the competitive prices to be found on various e-commerce platforms render internet shopping a convenient and cost-efficient option for many modern buyers. With so much virtual competition, it’s
We’re happy to introduce Topcontent Self-Service; built for you to order content online. Deal directly with freelancers With our self-service, you are able to preview finished articles and send them back to the freelancers directly
Apart from premium content, web design is one of the first aspects to meet the eye once a user lands on a site. That’s why every effort should be made to create a streamlined, visually
“Every aspect of learning or any other feature of intelligence can in principle be so precisely described that a machine can be made to simulate it.” – John McCarthy Over 60 years after John McCarthy
One way of reaching your target group is to create a facebook group addressing the needs of those individuals. This is the “to get value you have to provide value” approach of communication. This is
We met up with SEO wizard Erik Bergman of Great.com after his speech at SEO Meetup Talk March Edition 2019 in Malta. We managed to pick his brain regarding content, links and how you can
When you’re in the online industry, it’s important to keep up to date with the changes in trends and maintain networking contacts if you want to make it far. For those of you looking to
We’ve all seen the movies and shows with an office dog and wished, hoped and prayed it was our office. A cute little face coming to brighten up your morning. A friendly, fuzzy ear when
Many people think that they can create a website, fill it with content and then sit back and relax as their visitor numbers (and sales) go through the roof. There was a time, many years
We’re celebrating the beginning of summer by offering a 15% discount on all orders sent through this page. Prepare your orders for the summer now, and receive a great discount!* *Terms and conditions apply. See
In the beginning, the e-commerce industry was considered a niche business, but the industry has grown leaps and bounds with technology over the past 20 years. Look at the e-commerce giant, Amazon. They sell hundreds
You probably already know how difficult it is to keep Google happy, so what happens if you want to make your site multilingual? How can you make sure that your content that is written in
A lot of research and observation have been pouring in from the media about the millennial generation for the past few years. Some would claim that they are responsible for the decline (or sometimes even
If you are searching for opportunities, enhancing your skills in writing SEO content, or want to grow your network in online marketing, then you have to attend the best SEO events in Europe in 2019.
If you think the main objective of writing a product description is to accurately describe a product then you are missing something crucial. A good product description goes beyond simply saying what a particular product looks
Spring is in the air, at least for the more southern parts of the Nordic countries, and what better time to launch some new content? Right now we’re offering a 20% discount on our standard
Portuguese is spoken by more than 200 million people in the world. The majority of Portuguese native speakers live in Portugal and Brazil, two currently booming economies with significant opportunities in the tech and digital
Has online marketing proved itself to be the only type of valid marketing with any resemblance of ROI? How well does old fashioned snail mail (or “direct mail”) advertising perform these days? Is it even
Japan is one of the world’s biggest economies with a flourishing digital industry. Its more than 120 million inhabitants have considerable purchasing power, making the Japanese market an attractive destination for anyone wishing to expand
Some people that we talk with are stuck in the belief that keyword stuffing is the way to go to improve your website ranking. They believe that it’s important to integrate lots of these keywords
In this day and age, running an online business is hard because it requires lots of content writing. With all the different aspects of a website, blog and social media posts, keeping up-to-date with SEO
In our second Topcontent Podcast, Øystein and Tore look at the different tools used in our remote organisation. We talk Slack, Dropbox, Chromebook and which mountain in Africa you should avoid if you have an
We welcome Michelle Blackmore, the Head of HR at Topcontent and remote employment expert, to answer some questions about the benefits and challenges that come along with a Remote-First company. Øystein: Michelle, thank you for
We are joined today by Tobias Regnestam, Chief of Happiness Cashmio. Tobias has worked with casino affiliates for several years and seen all their numbers from the inside. We sat down with him for some
So, you’ve decided to take your business online. Then your first step to success is complete, now let’s broadcast it to the world with a killer website! The best part about this? You can do
One look at Toys ’R‘ Us is enough to show any business owner that the way forward is definitely virtual. E-commerce websites are a dime a dozen, the competition is fierce and potential buyers number
We all know it: to work from home really is all it’s cracked up to be. Jobs from home are great for both employees and employers. Companies are able to cut down on costs and
Amazon is THE leading brand in the online marketplace today. If you want to sell products online, without having to start your own webshop, teaming up with Amazon FBA to sell your products is, without
If your business is mainly online, you’ll be very familiar with the term SEO that stands for “search engine optimization”. Most probably, you’ll also have heard a number of myths surrounding of its fate. One
In this episode of The Topcontent Podcast, Øystein and Tore look at the CRM tool Pipedrive, how we use it at Topcontent.com and which features we love. Scroll down below for the transcript of the
How we discovered the correlation between cute dogs and revenue in our search for web traffic. You won’t believe what happened next! In February 2014 we found a blog post that explained how easy it
We first met Darren at an affiliate marketing conference in Lisbon. He was trying to convince highly successful online marketing people, SEO Gurus and PPC sharpshooters, to try what looked like old technology: Direct Mail.
Though hardly uncommon, hijacking a domain is a relatively new kid on the block of criminal offences, but it has a lot to do with the rise and rise of the internet. In simple terms,
Launching a new product is one of the most exciting moments a company can go through. And it’s even more exciting if the product being launched is aimed at a global market. Whenever that’s the
One of the most popular sites for bargain hunters is undoubtedly eBay. Here, as the site itself proclaims, customers can “shop for anything” at unbelievably inexpensive prices. These prices could for example never be matched
Almost five years ago, Ryan Grant, 28, decided that his job in accounting was not something that suited him. He then chose to resign and leave the office life behind him. Instead, he chose to
What is an influencer? Influencer marketing is a form of marketing in which focus is placed on influential people on social media, rather than the target market as a whole. It identifies the individuals who
The online casino industry has taken the world by storm. Dangerous, thrilling and rife with unexpected (and sometimes carefully orchestrated) windfalls, there’s certainly plenty of reasons why both players and savvy business owners are falling
Congratulations! You have started your very first casino affiliate site and you need links! You’ve come to the right place. Getting links on the internet is hard and getting links to a casino affiliate website
This is an invitation to join our free Online Marketing Webinar on Wednesday 30th January at 10:00 CET. Because what is better than free webinars, where you can learn from the real experts? Sign up
In addition to great content, photographs are one of the most essential parts of your website. Images are an important tool that, if used right, may do wonders for your content marketing. But how do
You might have seen their ads: “Successful CEOs read a thousand books a year!” and wondered what the fuss is about (and where do they find these statistics?) At Topcontent, we care deeply about the
It’s the happening of the year. The biggest casino conference in the Mediterranean is upon us. It’s yet again time for the yearly Sigma Malta. And this time it will be even better because we